Privacy Policy

The responsible for the treatment of your personal data is Brands Leaders, SA, based at Parque Industrial Monte Rabadas, 4760-608 Prozelo Amares - Portugal, with the NIPC 509 214 029. Under certain circumstances, the responsibility for data protection and your privacy is shared with one or more other legal entities, whether affiliates of Brands Leaders, SA or third parties.

Base only transmits your personal data, to the extent strictly necessary, to entities whose collaboration is indispensable to the provision of requested services, such as carriers and financial entities. Where necessary, your personal data may be shared among the companies and brands within the Brands Leaders, SA Group, with suppliers, subcontractors and independent third parties (acting as processors and sub-processors) performing certain tasks on behalf of Base.

The data indicated above, as being mandatory data, will be processed for the purpose of managing your online account, service communications, order deliveries and analysis of your customer profile. This analysis is performed on your consumption history and browsing data in order to create conditions to improve your shopping experience, as well as to optimize the Base product range. Based on this analysis and the consent you give us, Base may send you offers, discounts or benefits, either generic or targeted, and other information that may be of interest to you. In any case, these offers, discounts or benefits may be granted automatically.

In order to offer you Klarna?s payment methods, we might in the checkout pass your personal data in the form of contact and order details to Klarna, in order for Klarna to assess whether you qualify for their payment methods and to tailor those payment methods for you. Your personal data transferred is processed in line with Klarna?s own privacy notice.

We may change the information set out in this Privacy Policy when we deem it appropriate. In this case, you will receive a notification through several ways through the Platform (for example, through a banner, a pop-up or a push notification), or we may send you a message to your email address when the change in question is significant in relation to your privacy, so that you can review the changes, evaluate them and, if appropriate, choose to cancel any service or feature. In any case, we suggest that you review this Privacy Policy periodically, in case minor changes are made or we introduce some interactive improvement, taking advantage of the fact that you will always find it as a permanent point of information on our site.

Base will treat all data provided by the owners with complete confidentiality, with the data being collected in a secure manner. The data is stored on our servers, protected and maintained according to the highest standards of security and in order to comply with applicable privacy laws. You are aware and accept that security measures on the Internet are not impregnable.

If you have any questions about this Privacy Policy or if you wish to exercise any of your rights, please contact us.

Session cookies: these are temporary cookies that stay in the browser's cookie files until you leave the web page, so there is no record of them on the computer's hard disk. The information these cookies gather is used to analyze site traffic patterns. At the end of the day, this allows us to improve the content and usability of the site.

If you prefer not to allow cookies, you have the ability to disable cookies in the Internet browser you use, but you should note that it may prevent some Web pages from being displayed correctly.